Every driveway you pressure wash is a perfect setup for a sealing upsell. The surface is already clean, the customer is already there, and sealing adds $150-$400 to the job with no extra drive time. Here's how to build driveway sealing into your business model and increase average job value by 25-50%.

The Quick Answer

Concrete driveway sealing typically costs $0.50-$2.00 per sq ft to provide. Here's what a bundled job looks like:

Pressure wash only (500 sq ft driveway): $100-$150
Sealing only (500 sq ft): $150-$300
Wash + seal bundle: $250-$450
Average upsell increase per job: $150-$400

The numbers work because you're already there. Let's break down the full model.

Why Driveway Sealing Works as an Upsell

A freshly pressure washed driveway is the best possible surface for a customer to see. It's clean, the concrete looks great, and they can see exactly what they're paying to protect. That's when most people say yes to sealing.

Here's the thing -- you can't seal a dirty driveway. Sealant won't bond to a surface with oil stains, dirt, and algae. So every sealing job needs a pressure wash first anyway. You're selling what customers already need.

The pitch is simple: "While I'm here, I can seal it for $X. Keeps it protected for 2-3 years and makes it easier to clean next time." Most homeowners say yes when you frame it that way.

The Margins on Sealing

Sealer material for a standard 500 sq ft driveway runs $25-$50. Application takes 20-40 minutes. At $200-$300 for the upsell, you're looking at $150-$275 in gross profit from one add-on.

That's before counting the time you're already on-site. Your truck is there. Your equipment is out. The setup and breakdown math is already done. The sealing is nearly pure margin.

Example: A 500 sq ft driveway wash at $125 + sealing at $225 = $350 total. Material cost for both: $40-$60. Net profit: $290-$310 for a 45-minute job.

How to Build the Bundle into Every Quote

Don't ask if they want sealing -- present it as a package option. Structure your quotes with three tiers:

Option 1 -- Wash only: $125 (cleans the surface)
Option 2 -- Wash + seal: $315 (cleans + protects for 2-3 years)
Option 3 -- Wash + seal + crack fill: $375 (full restoration)

When customers see three options, most pick the middle one. That's $190 more per job with very little extra work. Do this on 5 jobs a week and you're adding $950/week in revenue from the same number of stops.

What You Need to Offer Sealing

The barrier to entry is low. You already have the pressure washer and the trailer. Here's what you need to add:

Concrete sealer: Quality acrylic or penetrating sealer like Foundation Armor SX5000 or RadonSeal runs $40-$80 per 5-gallon bucket, covering 250-500 sq ft.
Pump sprayer or sealer applicator: $30-$80 for a backpack sprayer or roller setup
Squeegee or roller: $15-$25
Tape and plastic sheeting: To protect edges during application -- $10-$20

Total investment under $200. That pays back in one or two jobs.

Timing and Drying

Here's where contractors get tripped up. You need to pressure wash and let the surface dry completely before sealing -- 24-48 hours in warm weather, 48-72 hours in cold or humid conditions.

Two ways to handle this:

Same-day route: Wash in the morning, seal in the afternoon. Works well in hot, dry weather. Customers love getting it done in one visit.
Two-trip model: Wash Monday, seal Wednesday. Book both visits upfront and take a deposit. Better in spring and fall when drying takes longer.

Be upfront about drying time. A contractor who explains the process sounds more professional, not less. Customers appreciate knowing what to expect.

Which Driveways to Target

Not every driveway is a good candidate. Qualify jobs on-site:

Good candidates: Concrete 3+ years old, faded color, minor cracking, oil stains, no major structural damage
Skip it: Driveways with large cracks, heaving, or crumbling -- sealer won't fix structural problems
Asphalt driveways: Great candidates too. Asphalt degrades faster without sealing. Use asphalt-specific sealer ($30-$60 per bucket).

Telling a customer their driveway isn't a good sealing candidate builds trust. They'll remember you were straight with them and call you next time.

Bottom Line

Driveway sealing is one of the cleanest upsells in the pressure washing business. You're already there, the surface is already clean, and the customer already trusts you. Adding it to every driveway quote can increase your average job value by $150-$400 with almost no extra overhead.

If you want to make it easy to show customers both options before you even arrive, try QuoteSnap for free. Set up your wash-only and wash-plus-seal pricing and let customers pick their package right on your website.

Driveway Sealing as a Pressure Washing Upsell: Full Business Model (2026)